Benefits of avocado include anti-aging. Avocado is an amazing treatment that helps reduce wrinkles.  Everyone wants to keep their youthful good looks for as long as possible and eating avocados can help. The antioxidants in the fruit will help to detoxify your body and help to reduce the appearance of wrinkles, making your skin more supple and plump.


Cocoa seed oil is a power anti-agent because of its high concentration of antioxidant compounds, including oleic acid, palmitic acid, and stearic acid. Although these are technically fatty acids, they are beneficial for the body, and help to neutralize free radicals on the skin. By reducing the occurrence of oxidative stress, cocoa butter can help reduce the signs of aging, including wrinkles and age marks. Research has also shown cocoa butter to reduce the appearance of scars and stretch marks on the skin


Fruit extracts such as apple, passion, acai and pomegranate are natural astringents that can help large pores appear smaller for oily skin types. Its tightening properties make apple perfect for toners. Rich vitamin C content in combination with astringent benefits can also help clear up the appearance of acne and rejuvenate the look of aging skin.


The moisturizing effect of Lanolin has been known and used for centuries as a protective skin ointment and as a protective barrier, essentially waterproofing the skin.

Lanolin is a highly refined and purified oil derived from wool grease that is obtained when washing the sheep’s natural wool.  Pure Lano only uses the finest Medical-Grade Lanolin (containing less than 3 parts per million of impurities) in their skincare products.

Medical-Grade Lanolin (USP Modified Lanolin) is used to soothe skin, and is recommended by doctors to help breastfeeding mothers with sore or cracked nipples. This grade of Lanolin can also be used to treat chapped lips, diaper rash, dry skin, rough feet, minor cuts and bruises and skin abrasions. As an ointment, it creates a barrier on the skin, facilitating absorption of the medical chemicals it carries.


Women have been using Jojoba Oil as a beauty treatment for decades, if not centuries. Native Americans extracted the oil from Jojoba beans as a treatment for cuts, sores, bruises and sunburns. It can be applied to both the face and scalp to help prevent evaporation and provide lubrication for dry, flaky skin. Its non-greasy composition absorbs easily and is very pleasant and soothing on even the most sensitive skin.  Many women claim that Jojoba Oil also has a minimizing effect on pores.

Jojoba Oil, like other natural oils, is considered a natural moisturizing agent.  Similar to the lipids that are naturally found in your skin, it helps fight the appearance of surface texture, fine lines and flaking.  


Rosemary essential oil has antimicrobial and antiseptic qualities that make it beneficial in efforts to eliminate eczema, dermatitis, oily skin, and acne while being a gentle, natural cleanser. Topical application of the essential oil, or regular massage with the oil helps in toning your skin and removing dryness. It can also give your skin a healthy, even glow when regularly applied.


Sweet Almond Oil is often used to relieve itchy skin and dryness. In fact, all skin types can benefit from this essential oil. It is high in mono and polyunsaturated fatty acids and contains naturally occurring Vitamins A, B1, B2, B6 and Vitamin E. Sweet Almond Oil may also be used as a skincare ingredient for softening and moisturizing. This odorless oil is derived from pressed almonds. It is excellent in promoting the natural beauty of the skin.


Sea salt is a wonderful ingredient in any bath, and we know there are many benefits to using sea salt as a bath salt. Sea salt contains a variety minerals and nutrients that benefit our bodies, particularly our skin. It can transform an otherwise ordinary bath into a powerful tonic which nourishes, invigorates and detoxifies.


Shea Butter benefits moisturizing, The concentration of natural vitamins and fatty acids in Shea butter makes it incredibly nourishing and moisturizing for skin. It is often used to remedy dry skin and to help protect the skin's natural oils.


Sodium Hyaluronate is the sodium salt of Hyaluronic acid. Sodium Hyaluronate has a smaller molecular size than Hyaluronic acid, causing it to easily penetrate the skin's surface, and is able to retain a relatively large amount of water — up to 1,000 its own weight. This means it can penetrate to lower layers of the skin, attract and retain water, and promote nutrient absorption. When used in cosmetics, Sodium Hyaluronate offers moisturizing and skin conditioning effects.


Sunflower Oil retains moisture and prevents the skin from drying out, and it helps to keep wrinkles at bay and the skin looking youthful and vibrantly healthy skin. It is extremely powerful at keeping away bacteria and maintaining youthful skin, and contains a rich mixture of vitamins and other natural substances that have a healthy effect on your skin and its pores.


Tea tree oil is a great natural alternative for getting rid of pimples. It has unique disinfecting and soothing properties and, unlike other acne treatments, tea tree oil will not strip your skin of its natural oils and cause further damage. Once you learn how to use tea tree oil, it will be an effective tool in your battle against pimples.


Extracted from wheat germ spouts, it’s full of B vitamins, calcium, fiber, protein and vitamin E. Wheat germ is beneficial for healthy skin because of the large quantities of vitamin E. Vitamin E is a powerful antioxidant that protects skin cells from ultra-violet light and environmental stress. The Vitamin E Oil present in Wheat Oil promotes skin cell formation, and is great for nourishing and rejuvenating dry, mature, dehydrated skin, and reducing scars, stretch marks, sunburns, and damaged skin. It has anti-inflammatory and anti-oxidant effects, which may be beneficial medicinally as well as in cosmetics. The high Vitamin E content in Wheat Germ Oil is a natural preservative, helps to prevent rancidity, and prolongs the shelf life of cosmetic products. Promotes collagen in the face, neck and chest.

Wheat germ oil is becoming an increasingly popular skin care item. Due to its high concentration of Vitamins E and D, as well as proteins and natural antioxidants, it is good for most skin types and serves a number of purposes.


The Vitamin E that goes into Pure Lano’s lip balm is all natural. Vitamin E is an excellent antioxidant moisturizer. It helps neutralize free radicals while moisturizing your lips and restoring moisture.